“We imagine that everybody deserves to know the place their meals comes from and the way it’s grown, so we’re happy to introduce our new mascot, Ollie, who will be capable to stroll – or fly – customers by way of the ins and outs of our farms,” stated Paula Summers, Vice President of Advertising and marketing. “For many years, we have been proud to craft a full line of natural uncooked cane sugars for baking – the one ones crafted from natural sugarcane grown within the U.S. We’re dedicated to following a few of the most sustainable practices on the planet and to having full transparency in every step of our sugarcane’s journey, from our farms, to our mills, to our baggage.”
An embodiment of the model’s revolutionary and regenerative farming strategy, the brand new feathered mascot pays tribute to the greater than 1,250 native barn owls that decision Florida Crystals’ farms house. The owls are drawn to the farms by the biggest non-public owl field community on the planet – quickly to be 2,000 containers – constructed by Florida Crystals. They get pleasure from cozy housing, whereas performing as pure pest management – with one owl household consuming as much as 3,000 pests in a 12 months. Ollie’s full story is now stay on the Florida Crystals web site.
Along with the barn owl program, Florida Crystals follows different regenerative agriculture practices like rotating sugarcane with rice and different cowl crops to replenish soil vitamins naturally. The corporate additionally makes use of its sugarcane fiber to generate the clear power that powers its milling and packaging amenities. And that is not all! Utilizing satellites and drones, Florida Crystals exactly displays soil moisture, crop progress and climate elements. With GPS-guided tractors, vitamins are exactly utilized the place they’re wanted. Ollie will be capable to clarify all these practices and extra from the attitude of somebody who was born and raised on the farms. This feathered good friend will share what goes into making top-quality uncooked cane sugars which might be USDA-certified natural, in addition to Non-GMO Undertaking verified, licensed vegan, gluten-free and kosher. In different phrases, Ollie will share the scrumptious secrets and techniques of crafting sweetness you possibly can be ok with with each chunk.
For unique recipes, baking ideas, product data and to “meet” Ollie, go to the Florida Crystals® digital hub HERE. And for extra particulars on how we’re doubling the scale of the biggest community of owl containers within the phrase go to the company press launch hyperlink HERE.
About Florida Crystals®
Florida Crystals® cane sugars – the one USDA-certified natural uncooked cane sugars created from natural sugarcane grown and harvested within the U.S. – is produced by Florida Crystals Company, a completely built-in cane sugar firm that thoughtfully plans each step of its sugarcane’s journey to ship sweetness that buyers can be ok with with each chunk.
From sugarcane grown and harvested recent from family-owned farms in Florida and milled inside 24 hours, Florida Crystals® delivers minimally processed cane sugars that supply consistency, unparalleled high quality and genuine taste for recipes. The merchandise – all Non-GMO Undertaking verified, vegan and kosher – are grown following a few of the world’s most sustainable practices like regenerative and precision agriculture, crop rotation, and utilizing barn owls for pest management, to guard the surroundings for this technology and the following.
SOURCE Florida Crystals