Launching on January 13 (aptly on Quitter’s Day), an AR Lens will develop into out there on Snapchat, giving Chipotle devotees an opportunity to take part in brand-inspired workout routines and meditation challenges. Aiming to help followers’ wholesome resolutions, the primary 100,000 members to finish all of the challenges shall be rewarded with a promo code for complimentary guacamole. Past the lens, followers may also count on menu additions.

Likewise, given the continued trend in the direction of nutritious, sustainable, and plant-based choices, it is no shock that Chipotle has determined to amp up its menu choices with the introduction of Way of life Bowls. Crafted with Gen Z and Millennials in thoughts – this demographic believes in well-being as a balanced, but distinctive, bodily and psychological idea (through YPulse) – the Mexican grill’s new bowl choices match the diets of a wider clientele. So, what’s on the menu?

Of the various bowls, Chipotle is providing a Plant-Powered Bowl and Veggie Full Bowl for vegans and vegetarians, though flexitarians can go for the chicken-meets-soy Go Half Veggie Bowl. In distinction, these in search of equilibrium could be drawn to the Balanced Macros Bowl, which incorporates much less rice and extra lettuce, whereas the Excessive Protein Bowl doubles up on rooster and is loaded with beans and rice. Then, there’s additionally the Grain Freedom Bowl that nixes rice for lettuce, and even Healthful Bowl that is keto, gluten-free, grain-free, paleo, and Whole30-approved. With so many choices, it is onerous to resolve what to strive first.



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