At Nutri Mix in Franklin, the main target is on nature.
Picket flooring and counters with inexperienced, leafy partitions accented with a glowing signal and brand incorporating a leaf motif is the environment of the brand new smoothie institution at 6570 S. Lovers Lane Street.
The recent fruit smoothie drinks and bowls supplied within the new institution preserve the pure notes. Proprietor Cory Wunrow, 29, stated there aren’t any added sugars, synthetic sweeteners or easy syrups. As a substitute, he makes use of solely protein powders to “add clear protein with out the additional elements.”
Nutri Mix opened on March 18 and is planning to be open 9 a.m. to 7 p.m. daily.
“We had a line out the door the primary three days we had been open,” Wunrow stated. “We had in all probability 30 or 40 within the foyer inside an hour of opening through the first three weeks. It blew our expectations out of the water.”
Nutri Mix is totally impartial. Wunrow got here up with the title, brand, enterprise construction and recipes. He has a “silent monetary companion” in Faisal Farooqui.
“He’s simply as liable for this place as I’m,” Wunrow stated. “It wouldn’t be doable with out him.”
Proprietor went from the health business to the smoothie enterprise
Wunrow, who grew up in Franklin however just lately bought a house in Greendale, began working at Xperience Fitness in Hales Corners about 9 years in the past. There he realized he was good at gross sales and in addition labored as much as being the private coaching supervisor.
A couple of years later, he was managing LA Fitness in Highland Park, Illinois, whereas nonetheless dwelling in Franklin, however after six months he realized it wasn’t understanding.
One factor there that caught his consideration was the fast and handy vitamin choices contained in the membership.
“They’d recent fruit each day, protein powders, that was form of my introduction to smoothies on the whole,” Wunrow stated.
Whereas working regionally with gyms just like the Wisconsin Athletic Club and Bridgewater Performance, Wunrow discovered himself on the Tropical Smoothie Café nearly daily. He stated he quickly started to see the shopper finish was sacrificed with a giant franchise.
“They had been actually short-changing the shopper with much less high quality elements,” he stated.
Wunrow thought he might do it higher, so he stop his job at Bridgewater and centered 100% on his new enterprise.
“If I’m going to do that, I’m going to do that the proper method and put the shopper first,” he stated.
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Wunrow labored to provide you with Nutri Mix with hopes to develop into different communities sooner or later “after making a constructive change in my neighborhood.”
The greenery was not solely a nod to the pure nature of the product but additionally bucking a pattern. Wunrow wished to get away from the brilliant colours usually related to health facilities and “wholesome” quick meals firms.
“I wished it to really feel pure, so the expertise is as uncooked and pure for purchasers themselves,” he stated.
Wunrow’s purpose is to “add another cease within the parking zone” and to observe franchise health facilities in addition to regionally owned gyms to be a handy go to for individuals.
“Individuals are inclined to take their well being as a right and cater to their wishes as a substitute of what their physique wants,” he stated. “The one meals locations on this space are principally quick meals; if it’s handy, it’s not wholesome for you. I need individuals to acknowledge this will style simply nearly as good as something within the space however is extra useful.”
What’s on Nutri Mix’s menu?
Smoothies at Nutri Mix are 16 ounces for $6.99 and 24 ounces for $7.99 whereas the bowls are 16 ounces for $8.50.
“It’s the most affordable bowl you’ll discover within the space,” Wunrow stated.
He wished to get away from the “intestine rot” he felt from regular smoothies. “How can one thing that tastes so good go away you feeling so unhealthy?” he stated.
The Chocolate Peanut Butter Banana smoothie was his first resolution. Wunrow made it for himself nearly each day and as soon as he was authorized for his enterprise area, he knew it will be the primary smoothie on the menu.
“It’s actually simply recent banana, clear chocolate protein powder and peanut butter with no added sugars,” he stated. “It’s created with the right ratio and proportion to take pleasure in repeatedly.”
Figuring out the recognition of tropical smoothies, Wunrow additionally wished to have fruit-focused choices. His bestselling one is Tropical Berry made with pineapple, mango and strawberry making a “lovely peach-like shade.”
“For those who like candy, it’s going to hit you proper the place it feels good,” he stated, including that he makes use of “extra fruit than different locations” so it’s candy with no added sugar.
One other well-liked choice is the Nutri Greens smoothie.
“I by no means ate my greens rising up,” Wunrow joked. “I didn’t just like the blandness, I preferred taste.”
To make a inexperienced smoothie he’d be prepared to drink daily, he used Tropical Berry as a base however took out the strawberries and added spinach to the pineapple and mango, plus some banana to make it creamier.
Smoothie bowls have gotten highly regarded, Wunrow stated, saying the consistency is much like ice cream or gelato. The Pitaya Bowl is vibrant pink and made with purple dragon fruit, banana and recent strawberries topped with keto granola, reduce strawberries, shredded coconut and uncooked natural honey.
The Island Blue Bowl options blue spirulina, which Wunrow described as “a superfood with antioxidant energy for constructing the immune system and lowering irritation.” Extra actually, it’s 100% purified algae that’s dried and pulverized right into a powder. This bowl has pineapple and banana as effectively.
Wunrow hopes to supply a full “construct your individual” choice sooner or later for smoothies and bowls. As of now, his menu is compoed of 4 foremost fruits as a result of he was anxious about provide chain points. As soon as different fruits and elements are in season and available, he’ll add them.
Bubble tea is one thing he additionally hopes so as to add to the menu quickly.
Within the meantime, Wunrow presents just a few add-ons equivalent to peanut butter, chia seeds, flax seeds and extra. He stated one of many extra well-liked additions to the bowl is vanilla whey.
“With that, it’s actually an excellent meal alternative,” Wunrow stated.
Contact Erik S. Hanley at erik.hanley@jrn.com. Like his Facebook page and observe him on Twitter at @ES_Hanley.
