Superfoods with Goal
For practically 20 years, Navitas has thrived on sourcing the highest-quality superfoods from throughout the globe and continues to innovate methods to help a wholesome, plant-forward journey. The Founders, Zach and Meg Adelman, envisioned utilizing their enterprise as a power for good and constructing a purpose-driven model that precisely displays their household ethics and values. Superfoods with Goal is Navitas’ revitalized dedication by way of which the corporate will consider all work to verify it has probably the most optimistic affect on individuals’s well being, in addition to financial well being of farmers and planetary well being. Be taught extra by watching the Superfoods with Purpose documentary.
“Through the years, we have realized simply how impactful our sustained dedication is to sourcing the highest-quality superfoods the world has to supply, not just for all our well being, however for the financial well being of smallholder farmers, and as a viable solution to shield the planet,” shared Navitas Organics co-founder Meg Adelman, RN, BSN, MPH. “We are actually deeply rooted in Superfoods with Goal, illustrating our efforts to exert a optimistic environmental affect, and to deal with most of the societal and financial injustices that dominate the economic meals system. Superfoods with Goal encompasses who we’re and our dedication to uphold our mission.”
Regenerative Agriculture/Regenerative Natural Certification
Enterprise curiosity in regenerative agriculture has risen 138% since 20181, and was a Entire Meals Market High 10 development prediction for 20202. Moreover, a current Hartman Group examine discovered that 57% of shoppers are conscious of regenerative agriculture, up 10 proportion factors from 2019. Whereas regenerative agriculture may be changing into a part of our day by day vernacular, regenerative practices and beliefs are rooted in 1000’s of years of ancestral data from across the globe. Within the easiest phrases, regenerative agriculture is a holistic method of rising meals that carefully mimics nature’s design, going past merely sustaining pure assets, to replenishing or regenerating them. Emphasizing social equity and soil well being, regenerative agriculture honors the grower’s livelihoods and sovereignty, enabling them to optimally steward the land for the longer term.
At Navitas Organics, on the subject of addressing the local weather disaster, bettering public well being and supporting rural economies, Navitas acknowledges that agriculture’s affect is unparalleled. The corporate’s dedication to ROC affirms its perception on this thought and gives verification of its practices by way of a proper auditing course of at each level of affect.
“By aligning with ROC, we hope to play a bigger position in assembly this second by honoring the integral interconnection of human and planetary well being,” mentioned Navitas Organics co-founder and CEO Zach Adelman. “As many manufacturers begin to toss across the time period ‘regenerative,’ we’ll do our due diligence to again up our claims and assist educate shoppers concerning the significance of going again to the fundamentals. It’s vital we again up claims and are clear to our communities, and we hope to encourage different manufacturers to do the identical.”
As a ROC licensed associate, Navitas Organics will introduce the first-ever ROC Licensed Cacao Powder, which is ready to hit cabinets nationwide this spring in 8oz (MSRP $9.99) and 16oz (MSRP $18.99) luggage. This effort has already been acknowledged by the pure merchandise trade, because the providing was named the winner of New Hope’s annual NEXTY awards within the “Finest New Natural or Regenerative Natural Licensed Product” class on March 2, 2022.
“With a purpose to obtain ROC standing, a big period of time and assets is required and a model should not solely receive USDA natural certification, but in addition meet extra necessities to verify farmers are actively constructing soil well being, caring for animal welfare and treating employees pretty,” shared Elizabeth Whitlow, govt director of the Regenerative Natural Alliance, the group that oversees ROC. “Navitas endured one of the vital rigorous and aspirational requirements on the planet with the biggest group of smallholders, but in one of many world’s most beleaguered nations – all in a time of a worldwide pandemic. We’re tremendously excited to welcome Navitas into the ROC associate ecosystem and commend their efforts to make sure we heal a damaged system, restore a broken planet and empower farmers and eaters to create a greater future.”
Whereas the ROC Licensed Cacao Powder would be the first Navitas product to hold the ROC seal, Navitas Organics will frequently search for new alternatives to include ROC Cacao throughout the Cacao household product line, and wherever potential within the vary of Navitas portfolio of merchandise. This effort will proceed in the course of the years forward to underscore Navitas’ help of a worldwide shift in direction of regenerative natural agriculture and plant-forward diets that collectively can scale back greenhouse gasoline emissions and finish the destruction of assets very important to a wholesome functioning ecosystem.
Expanded Portfolio and Packaging Refresh Highlighting Superfoods with Goal
Navitas Organics nutrient-rich portfolio has expanded with two extra strains of plant-based merchandise – Cacao Wafers set to launch at Entire Meals this June, and Various Baking Flours that may seem on a wide range of retailer cabinets this spring. Along with sourcing the best high quality superfoods, Navitas merchandise are licensed USDA natural, non-GMO, gluten-free, vegan and Fairtrade licensed. The brand new objects gaining distribution this spring embrace:
- Unsweetened Natural Cacao Wafers (MSRP – $11.99/8oz bag): Handy 100% Cacao Wafer form makes this excellent for baking brownies, Keto treats and even mixing into sizzling drinks. Try the yummy Cacao Nut Butter Fudge recipe on the again of the package deal.
- Unsweetened Natural Cacao Butter Wafers (MSRP – $11.99/8oz bag): On the lookout for extra methods to get cacao in your life?! These 100% Cacao Butter Wafers take it up a notch for chocolate treats and Keto recipes. If you happen to’re reaching for one more cup of espresso, the Keto Cacao Butter Espresso recipe is a should strive.
- Natural Cauliflower Flour (MSRP – $11.99/7oz bag): 100% gently milled natural cauliflower, it is a excellent veggie flour for low-carb baking. Gluten and grain-free, the Pizza Crust recipe is a slam dunk, no-brainer.
- Natural Chickpea Flour (MSRP – $5.99/10oz bag): With a mildly candy and nutty taste, this versatile gluten-free baking flour incorporates 100% nutrient-dense chickpeas (garbanzo). Chickpea Flour Crackers recipe is customizable by including favourite herbs or spices to the dough…all the pieces bagel seasoning, sure, please!
- Protein Mix Natural Grain-Free Flour – Cauliflower + Chickpea + Lentil (MSRP – $9.99/8oz bag): Comprised of three naturally protein-rich complete meals flours, this nutrient-packed flour is nice for muffins, pancakes and all-around different baking wants. The Grain-Free Protein Pancakes recipe featured on the bag makes a terrific weekend breakfast power-pleasing stack!
Along with the brand new merchandise, the complete Navitas Organics lineup is getting a packaging refresh that prominently options Superfoods with Goal on the entrance of package deal, in addition to utilization recommendations on entrance of pack and engaging recipes on again of pack, serving to to make good on the corporate’s hopes to coach shoppers on how straightforward it’s to get pleasure from superfoods and to transition to plant-forward diets. To additional share Superfoods with Goal, the again of the package deal now additionally options key regenerative initiatives. As an example, the brand new ROC Licensed Cacao Powder bag highlights farmer coaching packages and meals safety initiatives supported by Navitas in Sierra Leone.
Continued Progress and Class Management
Navitas Organics skilled wholesome beneficial properties, with over 30% development since 2019 (pre-pandemic) by way of 2021. Navitas continues to be a superfoods trade chief with the #1 Cacao Powder, Cacao Nibs and Cacao Butter within the Pure Channel by {Dollars}, and the corporate is positioned for continued development in 2022 because the model’s purposeful mission is aligned with key client traits: plant-based meals gross sales had been up 27% in 2020 and have grown 43% up to now two years, 9 instances quicker than complete meals gross sales3. Moreover, natural is outpacing the overall market with 12.4% development, greater than doubling from 2019 vs. +4.9% enhance of complete meals gross sales4.
“From premium single components to handy superfood snacks and blends, we provide shoppers greater than 60 licensed USDA natural SKUs at 15,000 factors of distribution throughout the U.S.,” continued Zach Adelman. “Our prime quality, natural superfoods are designed to help our prospects in residing a complete meals plant-forward life-style, and we’re honored to be right here to assist them meet their day by day utilization wants.”
About Navitas Organics
At Navitas Organics, our mission is easy. We’re dedicated to making a more healthy world by way of regenerative natural farming and plant-forward life. Based in 2003 from a perception within the energy of plant-based, complete meals to assist us dwell more healthy, extra enriching lives, Navitas at this time gives 60+ USDA licensed natural SKUs together with baking merchandise, wellness staples, practical snacks and drinks. All Navitas merchandise are non-GMO, gluten-free, vegan and Fairtrade licensed. Navitas Organics is proudly a purpose-driven, B-Corp firm with a imaginative and prescient of utilizing enterprise as a power for good and can be a Regenerative Natural Licensed Ally. We hope you be part of us in our Superfoods with Goal™ dedication by connecting with us on navitasorganics.com, and on Instagram, Facebook, and Twitter.
1 Regenerative Agriculture: The Subsequent Pattern in Meals Retailing, 8.19.2021, Jack Uldrich, www.forbes.com
2 https://media.wholefoodsmarket.com/news/whole-foods-market-predicts-top-10-food-trends-for-2020
3 Plant Primarily based Meals Affiliation, “Retail Gross sales Information.” Launched by SPINS April 2021
4 Natural Commerce Affiliation Survey 2021
MEDIA CONTACT
Elexis Schroder
SchroderHaus
720-352-3961
[email protected]
SOURCE Navitas Organics
