The Wholesome Mummy has introduced two thrilling new partnerships with Priceline and Optus aiming to assist develop the model.
Priceline has turn out to be the unique bricks and mortar retailer for its fashionable vary of well being and dietary merchandise.
Whereas, Optus has partnered with The Wholesome Mummy to create a sequence of quick, enjoyable, family-friendly exercises, accessible via OS Health, obtainable on the Optus Sports activities website and app, and on the Wholesome Mummy website and app.
The newly launched Wholesome Mummy content material showcases instructors main youngsters and their dad and mom via workout routines that preserve youngsters engaged for not more than 10 minutes – an ideal addition for distant studying throughout the lockdown.
For greater than a decade, The Wholesome Mummy has been empowering mums and their households all over the world to dwell more healthy lives by providing instruments and assist akin to The Wholesome Mummy app and challenges, alongside a complete product vary.
Every product within the vary has been created by consultants to assist Aussies preserve a balanced and nutritionally wealthy weight-reduction plan.
Priceline prospects can have entry to The Wholesome Mummy’s bestselling vary together with premium smoothies and dietary supplements, youngsters smoothies, and a newly launched vitamin vary for males, The Wholesome Man Meal Alternative. Prospects can even get pleasure from a particular vary of smoothie sizes that will probably be solely obtainable via Priceline.
The Wholesome Mummy founder and CEO, Rhian Allen, stated: “We’ve listened to our prospects’ requests to buy our merchandise in-store and this can be a fantastic alternative to offer them with larger entry.
“We’re additionally excited to introduce new prospects to our bestselling merchandise which assist the entire household: from being pregnant and breastfeeding merchandise via to wholesome weight reduction shakes, smoothies for youngsters and even a newly launched vitamin vary for males.”
Priceline Pharmacy, normal supervisor, Andrew Vidler, stated: “We love that The Wholesome Mummy was created to assist girls, specifically busy mums.
“At Priceline, we’re all about empowering Aussies to dwell their healthiest lives and letting mums know we’ve obtained their again. This vary is about doing that in a practical and holistic manner.”
Along with the launch of the brand new merchandise, Priceline’s 7 million Sister Membership loyalty program members will probably be provided extra reward factors and a free 30-day trial of The Wholesome Mummy app, which options wholesome recipes, health exercises and a brand new wellbeing program.
Anshika Grover, director of innovation technique and related well being at Optus.“We’re so happy to accomplice with The Wholesome Mummy and to advertise residence health content material that’s enjoyable and accessible for the entire household, with greater than 50 exercises obtainable,”
“Household health is so necessary, not only for bodily well being however for psychological well being too.
“This partnership is a superb alternative for Optus to staff up with a trusted chief within the well being and health house with a shared mission in serving to households to undertake wholesome habits regarding health at residence.
“This new partnership with Optus and OS Health offers folks the prospect to do straightforward 10-minute exercises to maintain the entire household match and lively.”
The Wholesome Mummy will probably be obtainable from mid-September in 470+ Priceline and Priceline Pharmacy shops throughout Australia and on-line.
