NORTH HAVEN, CT — The Smoothie Manufacturing facility chain has introduced its first two places to Connecticut — and the Northeast for that matter — with a brand new partnership with pleasant’s involving eating places in North Haven and Vernon.
On Friday, Smoothie Manufacturing facility formally introduced the grand opening of its first two Northeast places contained in the Vernon Pleasant’s (103 Talcottville Street) and the North Haven Pleasant’s (140 Common Drive). The have each been open for a few week.
The “store-in-store” footprint is the primary from the partnership. Officers stated the transfer is predicated on an extension of a present connection and “a worth proposition that’s quicker than new development and stronger than a ghost kitchen to ship time-tested menu choices.”
Each places will supply the Smoothie Manufacturing facility menu for on-line ordering and supply, which features a number of specialty smoothies and Energy Bowls, made with a mix of “superfruits” and topped with entire fruits, coconut and granola.
“We’re uniquely positioned to capitalize on present actual property and enhance foot site visitors through the use of our Pleasant’s kitchen to organize and serve Smoothie Manufacturing facility objects for on-line ordering and supply,” says Craig Erlich, president and CEO of Pleasant’s Eating places and BRIX Holdings, the father or mother firm of Smoothie Holdings FC, LLC. “Now each our loyal patrons and new clients alike may have entry to the most effective menus in each classes, with handy on-line ordering.”
Smoothie Manufacturing facility menu objects shall be obtainable to order on-line at each order.smoothiefactory.com and order.friendlysrestaurants.com for supply and pickup from each Pleasant’s places, officers stated.
Smoothie Manufacturing facility payments itself as “the model for athletes and everybody who’s attempting to guide a more healthy life-style, aiming for the cleanest recipes whereas giving clients the flexibility to customise their smoothie to their very own desire.”
The smoothie menu options entire vegatables and fruits, pure choices for sweeteners, and vegan and non-dairy choices.
Erlich stated the success of the co-branded relationship may prolong to different Pleasant’s places sooner or later, following these two introductions in Connecticut.
Final fall, the long-lasting Pleasant’s restaurant and ice cream chain was bought amid a submitting for Chapter 11 chapter safety.
Pleasant’s father or mother, Massachusetts-based FIC Eating places Inc. introduced then it had reached an settlement to promote “considerably all of its belongings” to New Britain-based Amici Companions Group. Amici is an entity “comprised of skilled restaurant buyers and operators who’ve been concerned with among the most well-known (fast service) and informal eating chains for greater than 25 years.”
Amici is affiliated with BRIX Holdings, a multi-brand franchising firm with “nationwide and worldwide expertise within the restaurant trade.” Along with Smoothie Manufacturing facility, Brix-owned manufacturers embody Crimson Mango Yogurt Café, Smoothie & Juice Bar, Souper Salad, RedBrick Pizza and Greenz.
